Welcome
I’m Barbara Brooks, an age-positive speaker, moderator, host, and the founder of SecondAct|Women.
You’re going to want to stick around to see what we can do together.
Breaking barriers and building bridges
I am changing the way the world sees age
Over the years, I’ve had the privilege of sharing stages with women who are rewriting the rules in their careers and personal lives.
As the founder of SecondAct|Women, I’ve built a vibrant community dedicated to championing women in their 40s, 50s, and beyond—because, let’s be honest, society has a lot of catching up to do when it comes to valuing experience and wisdom.
My mission? To spark real conversations about age bias, inclusivity, and leadership while equipping women (and their teams) with the tools to embrace this powerful stage of life.
Through my keynotes, workshops, media appearances, YouTube channel and podcasts, I’ve helped countless women unlock their potential and redefine what success looks like—at any age.
I’ve been recognized as a thought leader and Influencer in Aging by PBS’s Next Avenue and featured in Forbes, MarketWatch, and Fast Company. I’ve spoken at Denver Startup Week five years running and was named one of Denver’s Top 25 Most Powerful Women in Business.
But here’s what truly drives me: I believe age is an asset, not a limitation.
That’s why I’ve dedicated my life to challenging outdated narratives and creating spaces where women feel seen, heard, and unstoppable.
When I’m not speaking or hosting my podcast, Second Act with Barbara Brooks, you’ll find me celebrating the wins of this incredible community of women, cheering them on every step of the way.
So, let’s start a conversation.
Together, we can change the way the world views age—and, more importantly, the way we view ourselves.
But here’s the thing: I’m not just here to talk about age.
I’m here to inspire bold action, foster connection, and show audiences how to use their lived experiences as a catalyst for growth, innovation, and impact.
Let me tell you about
What I’ve done
In 2018, I co-founded SecondActWomen to inspire women over 40 to thrive in their professional and personal lives.
Today, as the sole leader of this inspiring initiative, I’m proud of how it has grown into a resource for midlife women, offering workshops, events, and tools to challenge ageist stereotypes and embrace new opportunities. Through social media and my email community, I’ve connected with over 21,000 people who are inspired by this mission. If you’d like to learn more, I’d love for you to check it out!
Visit SecondActWomen
Highlights from my career
Over the course of my career, I’ve built a reputation as a dynamic leader, collaborator, and champion for change. Here are some of the highlights that showcase the breadth and impact of my work:
Career milestones
I founded SecondActWomen in 2018, a groundbreaking social enterprise supporting women 40+ in their professional and personal lives. Today, the community has grown to over 10,000 women and allies.
I was named one of the 25 Most Powerful Women in Business by the Colorado Women’s Chamber of Commerce.
I hold a degree from Colorado State University and am proud to be an alumnus of Sigma Kappa Sorority.
Professional experience
My marketing and sales career spans roles at IHeartMedia, Gannett, and CBS Radio, where I honed my expertise in sales and marketing.
As an award-winning marketer, I’ve led impactful campaigns for Park Meadows Retail Resort, Fashion Show Mall, Trolley Square, and Sundance Square Entertainment District.
From leading impactful events to rolling up my sleeves to serve directly…
I’m dedicated to making a meaningful difference in the lives of others.
Speaking & media features
I’ve been recognized as an Influencer in Aging by PBS’s Next Avenue and featured in media outlets including Forbes, MarketWatch, Fast Company, Denver Post, CBS Colorado, and Colorado Public Radio.
I’ve spoken at prominent venues, including Western Union, Microsoft Denver HQ, Zayo, and Denver Startup Week, where I’ve presented five years in a row.
My company, SecondActWomen, achieved a major milestone by graduating from Facebook’s Community Accelerator Program.
As a podcast guest, I’ve shared insights on age inclusion and leadership on platforms like Pfizer’s Menopause UnMuted, the UK’s Ageism is Never in Style, and Second Act Stories.
Community impact
Dedicated Service
I’ve always been passionate about giving back to my community and have served as a board member, gala chairperson, and volunteer for several non-profit organizations.
Key Contributions
I represented the Colorado Firefighter Calendar, helping raise funds for children at the burn center.
I’ve planned gala events for the Friends First Foundation and supported the Sense of Security Foundation, which provides financial assistance to breast cancer patients undergoing treatment.
I’ve proudly served as a two-time gala chair for St. Jude Children’s Research Hospital events in Denver, contributing to their mission of advancing medical research and saving children’s lives.
My volunteer efforts include preparing meals for families at the Ronald McDonald House and mentoring youth, helping to inspire the next generation.
Inspiration meets action
I believe that real change happens when we tackle the tough conversations head-on—with empathy, boldness, and a touch of humor.
My approach is about more than just speaking; it’s about creating transformative experiences that inspire action and leave a lasting impact.
Whether I’m on stage delivering a keynote or guiding an interactive workshop, my goal is to equip your audience with the tools they need to think differently, act courageously, and lead inclusively.
